Analytics are like a first aid kit: they sit around un-used until you really need them. However, if you don’t have Google properly connected, you are out of luck! When we take over management of a website we typically see that Google Analytics may be installed. However, even if activated, analytics are usually not set Continue Reading
This post is created as the class notes for a social media class (Managing Social Media) I am teaching next week at Colorado Community College. These are our notes for a 2 hour class! Top Considerations we will discuss: Business vs Personal usage, Are you a content creator What social media platform(s) are best for you? Are you interesting? Human interesting? Don’t be a megaphone, Setting up accounts vs using the accounts
We are excited to participate in the 2016 Biz-Opoly Small Business Summit & Expo on Tuesday, October 18th at the Hotel Colorado. Â The morning events (from 7:30 AM to 1:30) are by registration only… BlizzardPress purchased several dozen tickets for our clients and friends… and if you are interested, give us a call – we Continue Reading
Today Trent delivered a 90 minute workshop titled “How to Optimize Your Website for Better Google Rankings.” This workshop is a beginner-level workshop designed for small business owners who want to do some of their own website optimization. Class focus: What Google wants to see in your website How to use Google Webmaster Tools to gain insights How Continue Reading
Vail is finally getting a Startup Weekend, March 27th-29th, 2015. Â Startup weekend is an intensive entrepreneurial event that will draw in 80Â entrepreneurs who will work together to launch business concepts during a 54 hour period. Â Awesome!! Â Kristen and I did a Startup Weekend last year in Aspen and recommend you give it a go. At Continue Reading
In today’s online marketing landscape many businesses are bleary eyed, yet focused on the myriad of tools available. Do I need a blog – an Instagram account – Facebook page – Pinterest – Twitter – Google Plus? The list is endless and the choices only get harder from here on out. The online marketing series Continue Reading
This post is for the DIY Small Business Marketing Workshop Series. The topic today is 10 easy and accessible ways to help improve your search engine rankings. Â By easy and accessible, I mean 10 things the average business owner can do to their website without being a web design or marketing expert.
Do you live in the Glenwood Springs and want to learn more about how to design a website with WordPress? Colorado Mountain College (Glenwood Springs, CO campus) is offering a WordPress class on September 30th that will teach you how to setup and use WordPress to manage your website.  WordPress offers powerful website design and management Continue Reading
These are the notes from a 30 minute presentation given to Eagle County Gives last week. Theme: Connect your various online marketing initiatives (specifically website, social media and email) to each other.  Specifically addressed during this class is using your website and email marketing to make your social presence more powerful.
I am teaching a search engine optimization class that starts next week at the Edwards Campus of Colorado Mountain College. Â It runs three Tuesdays in a row from 9AM to 12:ooPM starting 2/25/14. Â Because the class is taught in the computer lab, this will be a hands-on learning experience. Â With a total of 9 Continue Reading