The Science of Persuasion ~ A MUST Watch Video

This excellent video is based on the book  “Influence: The Psychology of Persuasion” by Robert Cialdini.

I urge you to spend 12 minutes and watch this video; it is the perfect mix of educational and entertaining.  After that, you may want to read the book too!  It is one of my favorite books of all time and  relates directly to online marketing.


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