You do not need to be a rocket scientist to get better Google rankings! During this free 90-minute workshop, attendees will learn five easy steps to improve their rankings in Google. The focus here is on fundamentals: learn how Google works and implement easy techniques that will improve your search engine placement.

BONUS: Do you use WordPress? We will relate each of our five core steps directly to WordPress and show you how to implement them yourself on your own website. These tips are useful for any website owner, but may be more difficult to self implement if you do not use WordPress.

Businesses in Frankfort, Beulah and Benzonia are invited to join us at the Hotel Frankfort for this free 90 minute workshop. Bring your laptop or tablet and follow along on your own website.

Topics we will specifically cover:

Keywords – Learn how titles and descriptions work.

• Tools used: Yoast SEO plugin and Google Search Console
• Uh-oh: too many keywords is worse than not enough.

Name Address and Phone Numbers (NAP) – Learn how your NAP affects your rankings

• Tools used: WordPress widgets, NAP consistency checker and Google My Business
• Uh-oh: Learn how to fix NAP issues

Online Reviews – Learn how reviews affect your traffic and results

• Tools used: Google My Businesss, Yelp, TripAdvisor, Facebook and more…
• Uh-oh: How to respond to poor reviews

Links – Learn how other websites impact your rankings by talking about you, or linking to you

• Tools used: Google Search Console and Link Research tools
• Uh-oh: Bad links will lower your rankings!

Content Footprint – Learn how your website\’s content impacts your rankings

• Tools we use: WordPress
• Uh-oh: Some content is frowned upon by Google!

Cost: FREE

Questions? Contact Trent – trent@blizzardpress.com or 970.379.6754